Alcon Korea, ‘Precision One’ digital video topic with Kim Yoo-jung
Affordable lenses that provide a comfortable fit all day long

A digital video of Alcon Korea’s new product ‘Precision 1’ with model actor Kim Yoo-jung is a hot topic.

In the digital video, actor Kim Yoo-jung wakes up in the morning and wears 'Precision One', then shows a comfortable life with a moist fit, from activities with dogs in the morning, filming during the day, and camping with friends in the evening. The video emphasizes that Alcon's 'Precision One' forms a stable tear film, making it moist and comfortable to wear for a long time.

Alcon's 'Precision One' is made of a silicone hydrogel material called Verofilcon A, which consists of 51% water, and has a permanent moisture layer on the lens surface to support the user's tear film, and Alcon's moisture surface technology (Smart Surface™) is applied. It helps to stabilize the tear film. It is to form a high water content surface moisture film of 2~3microns on the lens surface with 100DK/t oxygen permeability.

In addition, ‘Precision One’ significantly reduced the burden of purchasing by consumers at a reasonable price, and it is a lens designed to solve unstable eyesight, uncomf

ortable fit, and difficulty in wearing and removing the lens, so it can be easily worn and removed. In addition, it protects the eyes from harmful rays of UVA (90% blocking) and UVB (99% blocking) as a UV blocking component.

Meanwhile, Alcon Korea recently selected actor Kim Yoo-jung as a model for the new product 'Precision One' and is conducting various marketing activities including digital video. Through various promotional activities along with excellent product power, such as the official sponsorship of Kim Yoo-jung's SBS drama 'Hongcheongi' and various events, it is attracting consumers who want to purchase 'Precision One' to the Optician.